A MAGNET MONSTER CASE STUDY
Wild
Wild Email Marketing Case Study
Wild Email Marketing Case Study
PROJECT OVERVIEW
Wild approached Magnet Monster looking to revamp their Klaviyo automation setup and integrate zero-party data into their email marketing strategy. We created a strategy designed to capture better insights about their audience while tailoring the messaging to improve conversions at the top-of-the-funnel. In addition to this, we also gave Wild’s flows a serious design makeover, which can be seen below!
PROJECT OVERVIEW
Wild approached Magnet Monster looking to revamp their Klaviyo automation setup and integrate zero-party data into their email marketing strategy. We created a strategy designed to capture better insights about their audience while tailoring the messaging to improve conversions at the top-of-the-funnel. In addition to this, we also gave Wild’s flows a serious design makeover, which can be seen below!
"I would absolutely recommend Magnet Monster to anybody looking to improve their automated emails. From the very start, they set out a clear strategy based on our needs and implemented it smoothly and efficiently. Not to mention, the results have been great!"
Personalised Welcome Flow
Leveraging zero-party data, we were able to craft tailored messages to new leads coming into Klaviyo designed to enhance conversions by appealing to their primary interests in deodorant.
Start Subscription Flow
Churn is a huge challenge for subscription brands, and a lot of it stems from poor onboarding. This sequence was crafted to educate new subscribers on how to use the product to ensure rapid adoption as well as eliminate buyer remorse.
Product Replenishment Flow
Based on post-purchase data analysis, we designed product replenishment flows for single-time buyers to encourage repeat purchases. The right message, at the right time, to the right audience.
Abandoned Cart Flow
Most abandoned carts are repetitive and dull. Feeding off Wild’s creative branding, we decided to inject some humour and personality into cart reminders!
NPS Flow
Net Promoter Score (NPS) is a critical metric for D2C brands to track and measure. We crafted messaging for positive and negative reviews in order to create feedback loops to the customer service and product-marketing team to ensure improved customer success.
Cover FX
The CoverFX project was one of the most fun and impactful we’ve had the privilege to work on at Magnet Monster, spanning email, SMS and collecting qualitative research to further enhance their business.
.svg)
Find Us On:
.svg)
Join a Newsletter worth reading.
